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Inbound marketing, or attraction marketing, is a digital marketing strategy that focuses on attracting potential customers through the creation and distribution of relevant, valuable, and personalized content.
We do this through 3 key strategies:
We capture the attention of your clients with high-value content solidifying the position of your brand as a reference on a topic of their interest.
This strategy of inbound attraction can be implemented in your web page, email marketing, social media, blog, and ads.
When we use the strategies of inbound marketing to interact, our goal for your company is to create long-term relationships with your customers.
We achieve this through channels that enable proper customer service, such as forms, WhatsApp strategies, chatbots, calls through your website, and workflows in HubSpot.
This strategy of inbound attraction can be implemented in your web page, email marketing, social media, blog, and ads.
The strategies of the delight of the inbound marketing aim to keep your customers satisfied after having made the purchase of your product or service, providing them with useful information and to nurture those contacts that although at the time not to make purchases, are faithful to the business and can become promoters.
With the use of email and marketing automation, we can always provide the right information to the right user at the right time. Furthermore, aligning your sales and customer service teams allows for contextual conversations with your customers, enabling the delivery of an excellent experience at all times.
